Brand identity

Are you planning to publish something about muZIEum? We would love that! On this page, you will find all the information about our brand guidelines, a brief description of muZIEum, and available images.

A brief description about muSEEum

The muSEEum is a museum with impact, where visitors experience what it is like to be blind or visually impaired. At muSEEum, the personal encounter is always central: a job for one, an experience for another. The visitor places their trust in their experienced guide in complete darkness and discovers what is possible when you cannot see.

Through our expeditions, we offer a more inclusive view of the world. We do this for the more than 350,000 blind and visually impaired people in the Netherlands, only 29% of whom are employed. We are committed every day to creating paid jobs and work experience placements.

A visitor wearing an AR headset, trying to operate their panel in their own studio. Slightly behind them sits guide Pascal, who is leading the muSEEum on-location experience.

Notation muSEEum

The informal writing style is muZIEum:

  • The letters 'SEE' in our name are always written in uppercase.
  • No capital letter M is used.
  • If muZIEum appears at the beginning of a sentence, we write The muZIEum.
  • If muZIEum does not appear at the beginning of the sentence, we write muZIEum.

For official documents, the statutory name is used: Stichting muSEEum 2012.

Front view of muSEEum. Red stickers with the logo and visitor information prominently displayed.

Logo

Download the muSEEum logo here. You can use it in presentations, print materials, advertisements, or other media.

Download the logo for print here - CMYK.
Download the logo for digital applications here - RGB.

The muSEEum logo with the slogan "opens your eyes" in white.

Visual material

Here you can download the available imagery. The expedition name and photographer's name are included in the filename of each photo. Don't forget to mention the photographer's name when publishing.

Download the imagery of the expeditions at muSEEum here.
Download the imagery of muSEEum on location here.

A visitor wearing an AR headset. With his right hand, he is holding onto the headset.

Social media

Do you use social media and want to tag muSEEum? We'd love that! We are active on Instagram, Facebook, LinkedIn and TikTok.. Mention us in your posts by tagging @muzieum.

Of course, we’ll help you increase the reach by liking or sharing your post.

Want to stay updated? Follow our pages and like and share our posts.

Visitors take a selfie during Expeditie ribbelroute: through the city centre of Nijmegen at the Grote Markt in Nijmegen.

Press releases

Press releases that we send out are always coordinated in advance with any involved parties. For further press and media inquiries, you can contact the marketing department.

A visitor tries to draw blindfolded at the activity square of muSEEum.